The client had completed a market sizing of Industries that were underway with transforming their operations into registered projects generating ACCUs (Australian Carbon Credit Units) and had recently signed the NZBA (Net Zero Banking Alliance), hence the importance of designing and delivering a customer centric value proposition to assist their customers in their decarbonisation strategies was critical.

The client was leading up to strategy planning for the next financial year and wanted to ascertain current market perceptions across the various jurisdictions that they operate thus forming the foundation of the investment strategy for the following years.

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